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Matt Cutler joins Two Circles as Head of Comms

Two Circles has appointed Matt Cutler (pictured) to the new position of Head of Communications. Cutler will have responsibility for building on the strength of Two Circles reputation in the UK as it continues to expand operations across North America and Europe. A respected and well-known figure in the sports industry, Cutler first made his … Continued

Two Circles named Agency of the Year at 2017 BT Sport Industry Awards

The award was presented on stage in front of a sell-out crowd of 1,700 industry colleagues from agencies, brands, governing bodies and rights-holders. It’s been quite a year for our agency. During the past 12 months, we’ve grown revenues by over 40% and become a 100-strong business across our offices in London, Chicago, New York … Continued

AFC Bournemouth appoints Two Circles

This partnership will help the club enhance fan engagement and increase commercial performance, including leveraging the club’s digital assets. As one of the most forward thinking clubs, Bournemouth will be working with Two Circles to develop and expand these commercial opportunities. In addition to helping the club as they relaunch their digital platform, Two Circles … Continued

UK Sponsorship Award recognition for ECB and Saints

The ECB, supported by Two Circles’ new and proprietary approach to valuing and packaging digital sponsorship rights, triumphed in the inaugural Rights Holder category. In addition, it was recognised with ‘highly commended’ in the Innovation in Sponsorship category, while our work with football club Southampton was acknowledged with a place on the shortlist for that … Continued

Two Circles grows presence in Switzerland

The award-winning, data-driven marketing agency has recently moved into its own space in the stunning Stade de Suisse, home to football club BSC Young Boys. Kristian Gotsch, Director, EMEA, has been leading Two Circles work in the market for the last two years and leads the office situated in Switzerland’s capital, Bern. In addition to … Continued

Goodwood and Two Circles target growth with extended partnership

Goodwood and Two Circles first started working together in 2014, when the agency was engaged to help the iconic venue gain a greater understanding of its customers across all key events and the four-star Goodwood Hotel. The partnership renewal comes just before this weekend’s sell-out Goodwood Revival, and a hugely successful 12 months of hitting … Continued

Lord’s reveals results of data-driven growth

Marylebone Cricket Club (MCC), the owner of Lord’s, has been working with Two Circles since 2011 to develop a deep understanding of its customers and make audience insight central to its marketing and partnership strategy. During this time, Two Circles has built a bespoke data warehouse and developed new marketing tools for MCC to reinforce … Continued

Surrey and Two Circles build on growth with long-term renewal

The new deal, announced ahead of the start of the 2016 English cricket season, will see Two Circles take on an expanded role, using customer insight to drive growth across more areas of Surrey’s business as the Oval prepares for the 2017 ICC Champions Trophy, and ICC Cricket World Cup and Ashes in 2019. In … Continued

Two Circles serves up partnership with ATP Media

The extension of the relationship , which began in January 2015, has enabled ATP Media to conduct a rigorous analysis and understanding of what influences tennis fans’ behaviour across the world. This has helped drive increases in customer growth and improve retention in 2015 as well as assisting with the development planning process ahead of … Continued

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