Category: News

Two Circles is working with Williams, who celebrated 40 years at the pinnacle of motorsport this year, to reach an estimated global fanbase of 57m, and to invite the 21m who identify themselves as Williams fans closer to the brand through a new digital, content and CRM ecosystem. The partnership has already seen Williams grow … Continued

We are delighted to have worked with The R&A to help the 2017 Open Championship become the fastest-selling in history. The 146th Open, held at Royal Birkdale, saw crowds of 235,000 fans through the gates, making it the third best attended in the history of the Championship – and the largest ever Championship held in … Continued

Game Pass is the NFL’s premium OTT offering and features all live NFL games, NFL RedZone, NFL Network and award-winning NFL Films programming. Under the agreement, digital media services will be led by data-driven sports marketing agency Two Circles, the 2017 BT Sport Industry Awards Agency of the Year. Two Circles, supported by WPP agencies MEC … Continued

Game Pass is the NFL’s premium OTT offering and features all live NFL games, NFL RedZone, NFL Network and award-winning NFL Films programming. Under the agreement, digital media services will be led by data-driven sports marketing agency Two Circles, the 2017 BT Sport Industry Awards Agency of the Year. Two Circles, supported by WPP agencies MEC … Continued

The partnership will build strong foundations for EPCR to accelerate engagement growth across the 2017/18 season. Through a better understanding of their fans, in particular the content that they are most interested in and how they consume it, Two Circles will assist EPCR in establishing a new approach to their marketing activities, enhancing fan engagement … Continued

The focus of the programme is to help the AELTC build a solid data management foundation to derive greater understanding of AELTC’s audiences and ultimately enhance guest experiences at every brand touchpoint, working alongside IBM, Official Technology Supplier to The Championships. Two Circles will also support the activation of Wimbledon’s external brand positioning “In Pursuit … Continued

The award was presented on stage in front of a sell-out crowd of 1,700 industry colleagues from agencies, brands, governing bodies and rights-holders. It’s been quite a year for our agency. During the past 12 months, we’ve grown revenues by over 40% and become a 100-strong business across our offices in London, Chicago, New York … Continued

The award was presented on stage in front of a sell-out crowd of 1,700 industry colleagues from agencies, brands, governing bodies and rights-holders. It’s been quite a year for our agency. During the past 12 months, we’ve grown revenues by over 40% and become a 100-strong business across our offices in London, Chicago, New York … Continued

This partnership will help the Club enhance fan engagement and increase commercial performance, including leveraging the Club’s digital assets. As one of the most forward thinking clubs, Bournemouth will be working with Two Circles to develop and expand these commercial opportunities. In addition to helping the Club as they relaunch their digital platform, Two Circles … Continued

The ECB, supported by Two Circles’ new and proprietary approach to valuing and packaging digital sponsorship rights, triumphed in the inaugural Rights Holder category. In addition, it was recognised with ‘highly commended’ in the Innovation in Sponsorship category, while our work with football club Southampton was acknowledged with a place on the shortlist for that … Continued

The award-winning, data-driven marketing agency has recently moved into its own space in the stunning Stade de Suisse, home to football club BSC Young Boys. Kristian Gotsch, Director, EMEA, has been leading Two Circles work in the market for the last two years and leads the office situated in Switzerland’s capital, Bern. In addition to … Continued

The extension of the relationship , which began in January 2015, has enabled ATP Media to conduct a rigorous analysis and understanding of what influences tennis fans’ behavior across the world. This has helped drive increases in customer growth and improve retention in 2015 as well as assisting with the development planning process ahead of … Continued

The new deal will see the data-driven sports marketing agency help the club enhance fan engagement and increase commercial performance across all match day revenue streams, notably season tickets, premium and online retail. The announcement follows a strong season both on and off the pitch for Saints, resulting in the highest season ticket sales at … Continued

Wasps recently made their ambitions clear through the move to Coventry and the Ricoh Arena, where they are able to build a sustainable business and grow their fanbase. Two Circles will have a significantly expanded remit to provide insight across all of the club’s interests including match day, premium, conference and event facilities at the … Continued

Valencia CF, in partnership with Two Circles, is delighted to announce the success of their season-ticket campaign for the 2014-15 season. The club has grown the number of season ticket holders by over 3,500 compared to 2013-14, exceeding ambitious sales targets in the process. Valencia CF has been working with Two Circles since January 2014, … Continued