Category: Data Insight
2024 Sports Attendance Review – US Edition
Rapport D’affluence Sportive 2024 – France
2024 Sports Attendance Review – Germany Edition
2024 Sports Attendance Review – UK Edition
Nurturing Lifelong Fandom
Les affluences dans les ligues de football féminin continuent de croître, et la connaissance des supporters se développe dans toute l’Europe
Zuschauer:innenzahlen im Frauenfussball wachsen nachhaltig und das Verständnis für den Frauenfussball-Fan steigt
Women’s football league attendances continue to grow, as understanding of fans builds across Europe
Two Circles Fan Insight Series
Two Circles Fan Insight Series
La Golden Decade Du Sport FRANÇAIS
Report: Attendances key to turning moments into habits in women’s sport
Studie: Strategische Investitionen fördern nachhaltiges Zuschauerwachstum im Frauenfussball
Winning, Weekends and Weather: what delivers a strong MLB attendance?
These drivers were then applied to the upcoming schedule to forecast attendances. In doing so, we have been able to identify the key drivers for strong attendances. Some may surprise you. 1) Investing in a team Red Sox owner John Henry says that while there’s “not a perfect correlation” between a bigger payroll and winning, … Continued
The five biggest stories behind MLB’s 2019 attendance projections
For many, this has added fuel to the argument that declining attendances are an indicator of baseball’s declining influence in North America. We, however, think differently: there’s a growing appetite for live experiences and through more intelligent product design and pricing – and more effective customer marketing – the league and its teams can grow … Continued
New study reveals varying impact of Premier League relegation
However, from an attendance perspective, new analysis from Two Circles shows that the negative impact of playing in the second-tier may be less pronounced than anticipated – and will also bring potentially positive news to the boardrooms of WBA, Stoke City and Swansea City, all relegated from the Premier League this season. Using our sporting … Continued
Sport: the world’s common currency
Going to watch elite sports live – athletes at the top of their game at stadiums, tracks or courts up and down the country, or even further afield – is an experience that’s hard to beat for a large proportion of people across the world. And it’s an experience that, even in an age of … Continued
Women’s attendances to pass half a million for the first time in 2018
We analysed ticketed UK sporting attendances since 2013 and found that the number of fans watching women’s sport* will increase 49% on 2017 to hit 682,470 in 2018. Since 2013, attendances for UK women’s sports have grown, on average, 38% year-on-year. The growth has been driven by a huge increase in media coverage and awareness … Continued