News & Insight
Two Circles is delighted to announce the appointment of Andrew Hampel as a Senior Advisor. Andrew has enjoyed a highly successful career in the sports business and has held senior positions at major industry players such as IMG and Legends, as well as founding International Stadia Group (ISG).
Andrew brings extensive experience in helping rightsholders grow and maximize the value of their rights across a broad spectrum of commercial activities. In a career spanning several decades of dramatic change in the sports world, he has consistently demonstrated his ability to drive growth and create enduring value for clients and partners.
During his time at IMG, ISG and latterly Legends, Andrew has developed a proven track record of identifying, developing and managing long term high-profile partnerships and initiatives to benefit both rightsholders and brands. At IMG, Andrew worked across multiple disciplines and sports and held key leadership positions, ultimately as leader of the agency’s business in EMEA and a member of the global executive committee.
On leaving IMG he founded ISG which he grew into the leading stadium advisory and sales agency in Europe. When Legends acquired ISG he became President of Legends International, a tenure that saw him further strengthen his reputation as a visionary leader, playing a pivotal role in expanding the company’s global footprint and enhancing its service offerings.
Andrew’s deep understanding of the sports and entertainment landscape, combined with his experience in stadium and venue development, financing and long-term revenue strategies, will significantly bolster Two Circles’ capabilities in these areas.
Gareth Balch, CEO and Co-Founder of Two Circles, said: “We are thrilled to welcome Andrew to the team. Andrew’s extensive expertise in stadium and venue development, coupled with his proven success in building long-term relationships with major rightsholders, will be invaluable as we continue to enhance our services and deliver exceptional value to our clients. His strategic insights and industry knowledge will undoubtedly strengthen our team and help us achieve our ambitious goals.”
Hampel added: “I am excited to join Two Circles and work alongside a team that is already at the forefront of data-driven sports marketing. The opportunity to leverage my experience aligns perfectly with Two Circles’ vision and goals. I look forward to contributing to the company’s continued success and helping to drive impactful results for our clients.”