After graduating from the University of Manchester in 2015 with a degree in Classics and Masters in Management, Fred stayed in the North West working for an American pharmaceutical market research company. Fred moved down to London in 2018 and – following a role at the BBC – into the world of sport, joining Kantar’s Sport Analytics team. Here he worked to value sponsorship and analyse audiences for properties including RFU, NBA, UEFA, TikTok and Barclays. He joined Two Circles as a Consultant in July 2021.
Sport has always been a central part of Fred’s life, playing rugby and tennis throughout school, football throughout university, and getting out cheaply in cricket since 2005. More recently, he enjoys 6-aside football, spending a day at the cricket, or watching and discussing any sport available with his mates.